How to Market and Promote Your Music Retail Business

Online shopping is more common today than ever before, but that doesn’t mean that there isn’t still a place for traditional brick and mortar retail stores. Particularly in the music industry, nothing compares to feeling an instrument in your hands or hearing how an amplifier sounds in person. If your company sells musical equipment, you … More How to Market and Promote Your Music Retail Business

Gear Up to Summer NAMM®

From June 28th through June 30th, Summer NAMM will be coming to the Music City Center in Nashville, TN! With over 14,000 registered, 1,650+ brands, and over $5 billion in spending, this event is an ideal time for businesses to network and for retailers to find new products to sell. Summer NAMM will be offering the Top 100 Dealer Awards, for music retailers, … More Gear Up to Summer NAMM®

The World is Your Stage: The Content Creation Movement

Audio and video content creators rejoice! In the past, you would have to find a platform, convince business owners that your content was compelling and eventually make it to the stage. In today’s always-on world of social media, you can have a platform anywhere! Your content can easily be found and shared online, helping to grow … More The World is Your Stage: The Content Creation Movement

Modern Steered Array Speakers: What You Need to Know

When considering speakers for your audio system, whether it be a house of worship, corporate boardroom, music venue or bar, the choices are seemingly endless. Where the selection of a speaker becomes most crucial to the intended application, is in highly reverberant spaces where the physical environment itself is not setup with acoustics and speech intelligibility in … More Modern Steered Array Speakers: What You Need to Know

Video Conferencing: Our Shrinking World

Whether or not you realize it, telecommunications have a major impact on our daily lives. Video calls, conferencing and sending video messages are starting to become the norm for both personal and professional environments. Video conferencing in any form is becoming more and more accepted as an efficient means of communication. This type of technology has … More Video Conferencing: Our Shrinking World

How Assistive Listening Can Create Effective Communication

Many people are under the assumption that assistive listening devices only help people with hearing loss. However, assistive listening has many different components and can used in a variety of situations. They can be used during a noisy factory tour, to listen more closely to the audio in a sports bar, museum or gallery tours, … More How Assistive Listening Can Create Effective Communication

The Benefits of Sound Masking for a Business

The best office work environments are those where employees can concentrate and focus on their work. But sometimes it’s tough when there is a lot of noise, which creates constant distractions. This leaves many offices in a bit of a paradoxical situation — keep the office quiet, which is ideal for working, yet also have … More The Benefits of Sound Masking for a Business